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Common Mistakes Startups Make When Announcing Funding (And How PR Fixes Them)

Common Mistakes Startups Make When Announcing Funding (And How PR…

A startup closes a genuinely good round, the kind of number that should turn heads, and the announcement lands with […]

What Does a PR Agency Actually Do? (And What ROI Should You Expect)

What Does a PR Agency Actually Do? (And What ROI…

Ask five different founders what their PR agency actually does all day, and at least three will say some version […]

How to Choose the Right PR Agency in Delhi NCR: A Founder’s Checklist

How to Choose the Right PR Agency in Delhi NCR:…

A founder sat across from four different PR agencies in the same week once, and every single pitch used the […]

In-House PR Team vs. PR Agency: What’s Right for Your Business?

In-House PR Team vs. PR Agency: What’s Right for Your…

A founder hires a bright, enthusiastic communications manager, gives them a laptop and a LinkedIn login, and expects press coverage […]

How Much Does Hiring a PR Agency Cost in India? (2026 Pricing Guide)

How Much Does Hiring a PR Agency Cost in India?…

Ask ten founders what a PR agency costs, and you’ll get ten different numbers, usually followed by a shrug and […]

Why Media Training Matters: What to Say (and Not Say) in Your First Press Interview

Why Media Training Matters: What to Say (and Not Say)…

Picture this. A journalist calls, sounding friendly, asking easy questions. Twenty minutes in, she asks one question that isn’t easy […]

Why SaaS Companies Need a Different PR Strategy Than Product Startups

Why SaaS Companies Need a Different PR Strategy Than Product…

A D2C skincare brand launches, and within a week you can tell if the PR worked. Instagram buzz, a founder […]

Why Your Business Needs a PR Agency

Why Your Business Needs a PR Agency

Here’s a question worth sitting with for a second: the last time you decided to trust a company you’d never […]

How to Announce a Funding Round: A PR Playbook for Indian Startups

How to Announce a Funding Round: A PR Playbook for…

Most founders remember exactly where they were when the wire transfer hit the account. Fewer remember what happened three days […]

How ChatGPT and Google AI Overviews Decide Which Brand to Recommend

How ChatGPT and Google AI Overviews Decide Which Brand to…

Ask ChatGPT which project management tool to use, and it won’t shrug. It’ll name one. Maybe two. Ask Google’s AI […]

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